Yes, there is still a Blockbuster store. Against all odds, one single location in Bend, Oregon, continues to operate, serving as a nostalgic beacon in a world dominated by streaming services.
A Relic of the Past: The Bend Blockbuster’s Story
The name Blockbuster evokes instant memories for a generation: Friday night trips to pick out the perfect movie, the thrill of finding a new release, and the agony of late fees. But the rise of Netflix and other streaming platforms effectively extinguished the once-ubiquitous video rental giant. By 2014, all corporate-owned Blockbuster stores had closed. However, a handful of franchise locations hung on, and now, only one remains: the Bend, Oregon, store.
What makes this particular Blockbuster so resilient? It’s a complex combination of factors: community support, strategic merchandise, and a powerful dose of nostalgia. The store isn’t just a place to rent movies; it’s a cultural landmark. It’s a tangible reminder of simpler times, before algorithms curated our entertainment and streaming contracts determined what we could watch.
The store’s manager, Sandi Harding, has become a local celebrity. Her dedication to the store and her customers has played a crucial role in its survival. She has cultivated a loyal customer base, many of whom value the tangible experience of browsing shelves and chatting with staff about movie recommendations.
Surviving in a Digital World: More Than Just Rentals
The Bend Blockbuster has adapted to survive. While movie rentals remain its core business, the store has diversified its offerings. Blockbuster-themed merchandise, from t-shirts to mugs to even Blockbuster-branded beer, is a major draw for tourists and locals alike.
The store also hosts events that draw crowds. Trivia nights, movie premieres, and even sleepovers have helped to solidify its place in the community and generate revenue. These events are a testament to the power of experiential retail – offering something that streaming services simply can’t replicate.
The nostalgia factor is undeniable. For many, visiting the Bend Blockbuster is like stepping back in time. It’s a chance to relive childhood memories and introduce a new generation to the magic of the video store experience. The store’s embrace of its past, coupled with its willingness to adapt to the present, has proven to be a winning formula.
The Future of Blockbuster: A Museum or a Rental Store?
The long-term future of the Bend Blockbuster is uncertain. While its current success is undeniable, the challenges of competing with streaming giants remain. The store relies heavily on tourism, and a decline in tourism could significantly impact its revenue.
However, the store has become more than just a business; it’s a symbol. It represents the power of community, the enduring appeal of nostalgia, and the resilience of small businesses in the face of corporate giants. It is even becoming a pop culture phenomenon as videos and articles are created about the unique experience.
Whether it continues to operate as a rental store for years to come or eventually transitions into a museum or some other form of preservation, the Bend Blockbuster has already secured its place in history. It is a living testament to a bygone era and a reminder of the power of human connection in an increasingly digital world.
Frequently Asked Questions (FAQs)
What is the address of the last Blockbuster?
The address is 211 NE Revere Ave, Bend, OR 97701. If you are ever in the area, consider stopping by.
Can I still rent movies online from Blockbuster?
No. While Blockbuster once had an online rental service to compete with Netflix, that service is no longer operational. The Bend Blockbuster focuses solely on in-store rentals.
What kind of movies can I rent at the Bend Blockbuster?
The store boasts a diverse selection of DVDs and Blu-rays, ranging from classic films to the latest releases. They even have a selection of VHS tapes available for rent, catering to true nostalgia enthusiasts.
Does the Bend Blockbuster have late fees?
Yes. In keeping with the traditional Blockbuster experience, the Bend location does charge late fees. Be sure to return your movies on time to avoid incurring extra charges.
Can I buy Blockbuster merchandise online?
While the official Blockbuster website no longer sells merchandise, the Bend Blockbuster has an online store where you can purchase t-shirts, mugs, and other Blockbuster-themed items.
How can I support the last Blockbuster?
There are several ways to support the Bend Blockbuster. You can visit the store, rent movies, purchase merchandise, and spread the word about its existence. You can also follow them on social media and engage with their online content.
What are the store’s hours of operation?
The store’s hours vary depending on the season, so it is best to check their website or social media pages for the most up-to-date information.
Does the store offer memberships or loyalty programs?
Yes, the store does offer membership options that provide discounts and other benefits. Inquire with the staff upon visiting the location to determine which would best meet your needs.
What makes the Bend Blockbuster so special?
Beyond being the last of its kind, the Bend Blockbuster is special because of its strong community ties and its commitment to preserving the nostalgia of the video store experience. The store’s staff and customers have created a unique and welcoming environment that makes it a truly special place.
Has Netflix ever tried to buy the last Blockbuster?
There have been rumors and speculation about Netflix acquiring the Bend Blockbuster, but there has been no official confirmation of any offers or negotiations.
What kind of events does the Bend Blockbuster host?
The store regularly hosts events such as trivia nights, movie premieres, themed parties, and sleepovers. These events are designed to engage the community and provide unique experiences that you can’t find with streaming services.
How long has the Bend Blockbuster been open?
The Bend Blockbuster has been in operation since 1992. It became the last Blockbuster in the world in 2019 after the closure of the store in Perth, Australia.